Business Details
9 Years
experience
Expert Dog Training & Puppy Socialization in Branson, MO
Project Potential is a specialized dog training service dedicated to fostering positive behavioral development in puppies and addressing aggression in adult dogs. Founded on the principles of science-based, force-free training methods, we focus on preventing fear-based aggression through early socialization and customized training plans. Our team combines extensive expertise in canine behavior with a deep commitment to community education, offering services ranging from puppy board-and-train programs to intensive fear and aggression coaching.With a background in the Academy for Dog Trainers and Fear Free certification, our lead trainer Tovah Lynn brings both personal and professional experience to every client, ensuring dogs and owners achieve harmonious relationships. We prioritize transparency, ethical practices, and lifelong learning, supporting foster puppies and providing resources to help pet owners navigate training challenges. Our mission is to create well-adjusted, confident dogs through compassionate, evidence-based approaches.
Services
Puppy Board and Train
Aggressive Dog Training
Fear and Aggression Coaching
Enrichment Training
Puppy Socialization Classes
Details
- Year established: 2017
Highlights and features
- We use only Fear Free certified, science-based training methods
- Our customized plans address individual dog learning curves and cognitive development
- Owner Tovah Lynn graduated with honors from the Academy for Dog Trainers
- We offer free support for puppy foster parents in shelter environments
- Combines canine behavior expertise with human transformational coaching techniques
Services
Puppy Board and Train
Our intensive board-and-train program focuses on early socialization, basic obedience, and fear prevention for puppies aged 8-20 weeks. Through structured field trips and in-home transfer sessions, puppies learn essential life skills including car rides, nail trims, and vet visits. The program combines positive reinforcement with cognitive development principles to create well-adjusted adult dogs.
Aggressive Dog Training
Specialized training for dogs displaying fear-based aggression, including resource guarding, stranger danger, and location-specific behaviors. Using classical and operant conditioning techniques, we modify emotional responses while teaching alternative behaviors. Programs include customized training plans and ongoing coaching to address specific aggression triggers in various environments.
Fear and Aggression Coaching
Three-month intensive program combining individual assessments, weekly group coaching, and daily support for owners of aggressive dogs. The curriculum covers food guarding, body handling issues, and stranger aggression using scientifically proven methods. Includes access to online learning resources and behavior modification protocols tailored to each dog's needs.
Enrichment Training Package
Weekly home visits focusing on mental enrichment through trick training and obedience exercises. Designed to prevent behavioral issues caused by boredom, this service includes potty outings and customized training activities that challenge dogs cognitively while reinforcing positive behaviors in their natural environment.
Puppy Socialization Classes
Structured group sessions emphasizing social development for puppies aged 8-20 weeks. Weekly themed classes cover essential life skills while promoting positive interactions with other puppies and humans. The program includes educational components for owners to continue socialization efforts at home, with a focus on creating confident, well-adjusted adult dogs.
People
Tovah Lynn
Owner & Trainer
Graduate of the Academy for Dog Trainers with Fear Free certification, Tovah combines canine behavior expertise with transformational coaching. She specializes in fear-based aggression rehabilitation and early puppy socialization, drawing from personal experience with her rescue dog Den. Her approach integrates scientific research with practical application for effective behavior modification.
Questions
What training methods do you use?
We exclusively use science-based, positive reinforcement methods without fear, coercion, or pain. Our techniques focus on classical conditioning and operant conditioning to modify behavior through positive associations.
Do you work with aggressive dogs?
Yes, we specialize in fear-based aggression rehabilitation including food guarding, stranger danger, and location-specific behaviors. Our programs address the root emotional causes while teaching alternative behaviors through structured training plans.
What areas do you serve?
We offer in-home services within 30 miles of Branson, MO, and provide online coaching nationwide. Puppy socialization classes are held in the Sellwood neighborhood, with virtual options available.
How old should puppies be for training?
Our board-and-train program accepts puppies aged 8-20 weeks. Early socialization is most effective between 8-16 weeks when puppies' brains are most receptive to new experiences and learning.
Do you offer support for foster puppies?
Yes, we provide free training support for foster puppies to help them develop social skills needed for successful adoption. Our community program pairs foster puppies with client puppies during training sessions.
What's included in the board-and-train program?
The program includes 2-3 weeks of intensive training, two in-home transfer sessions, potty training, basic cues, and socialization field trips. Puppies learn to handle car rides, vet visits, and grooming procedures through positive reinforcement techniques.
